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Andrew Stephens

Digital Technology Innovator

Summary

Results-driven technologist and philomath with 15+ years of experience in scaling innovative digital approaches. Known for solving complex problems, creating strategic alliances, and leveraging emerging technologies within legal and regulatory constraints. Passionate about finding connections, driving innovation, and building a culture of inclusion.

Qualifications

Core Competencies

  • Strategic Thinking & Innovative Process Engineering: Ability to assimilate loosely related ideas into novel solutions and drive innovative thinking across business units.
  • Analytical Problem-Solver: Extensive experience in analyzing existing systems, and solving unique and complex problems with a broad impact on the business.
  • Diversity & Inclusion Advocate: Focused on creating a strong team culture that values diverse perspectives. An active member of enABLE and co-author of accessibility SOP for Lilly USA.
  • Effective Collaboration: Works well across levels and operational areas to drive change in complex work environments.
  • Business Development: History of finding and operationalizing efficiencies in organizations.
  • Persuasive Communicator: Ability to present concepts and ideas in a manner that leads to changes in listeners' behaviors.
  • Ethics & Compliance: Advocate for ensuring that all actions and activities align with the ethical principles of both the employer and general principles of honesty, fairness, and equality.

Work experience

Director of Digital and Social Capabilities

2023Current
Eli Lilly and Co.
  • Coached team members, particularly in P1-P3 roles, showing them how to get work done and driving the business toward the best strategies
  • Established risk measurement architecture for social media platforms, including intellectual property monitoring.
  • Onboarded TikTok and Reddit as a capability, aligning with the innovation needs of the organization.

Associate Director of Digital Capabilities

20192022
Eli Lilly and Co.
  • Led the Lilly USA social media response to regulatory challenges, managed crises due to fake impersonator accounts on Twitter, and provided expertise during platform changes.
  • Demonstrated abilities as a subject matter expert, providing quick and decisive action during crises.
  • Developed Lilly's on-social platform lead generation API process and scaled social media capability across brands.
  • Created and facilitated approval for pharmaceutical use of social media platforms, recognized by Gartner as best in class.
  • Advocated for workplace accessibility standards and inclusion within social media tactics through persistent efforts and collaboration with enABLE.

Digital Capabilities Consultant - Consumer Media

20172019
Eli Lilly and Co.
  • Developed the process and approvals for how to vet and onboard a social media platform at scale.
  • Co-authored white paper on reaching healthcare providers through social media.
  • Created guidelines for leveraging social media, managing content for fair-balance on social media tactics.

Associate Brand Manager - Digital Marketing

20162017
Eli Lilly and Co.
  • Created non-product branded HCP targeted social media content for global conferences.
  • Partnered with Lilly Medical to focus on informing HCPs of ways to contact Lilly for product information.

Senior Manager of Marketing

20132016
The City of Indianapolis, Indy Parks and Recreation.
  • Led the marketing vertical implementation of a new Customer Relationship Managment tool with a product portal.
  • Developed best-in-class social media activations.
  • Developed a dynamic web portal that aggregated information from the CRM and a bespoke management information system (hosted in SharePoint) to replace 200+ static webpages using SQL and SSIS.

Program and Operations Analyst

20112012
The City of Indianapolis, Indy Parks and Recreation
  • Developed an application, using Six-Sigma methodologies, to improve the supply chain for, reduce food waste, and overall align P&L of the City of Indianapolis' Summer Youth Food Service Program.
  • Developed the strategy and structure for a departmental reorganization.
  • Achieved a 10% reduction in personnel budget through effective right-sizing.
  • Presented ongoing performance management metrics to the City's Executive Board.

Education

Doctor of Technology (In Progress)

20222025
Purdue University, West Lafayette

Areas of Interest include Artifiical Intelligance, Ethical Implications of Technology, and Cyber / White Color Crimes involving Social Media

Master of Business Administration

20102012
University of Indianapolis

Graduate Certificates in Technology Managment and Marketing

Bachelor of Liberal Studies

20092010
University of Indianapolis

This degree features transfer credit from Ivy Tech Community College, IUPUI, and Purdue

Achievements

  • 2023 TikTok Health Summit #AlwaysEngaged Award
  • Recognized for creating first-in-class claim-based pharmaceutical advertising on Instagram
  • 2019 MM&M Social Media Award: "Tackles Migraine Market at the Speed of Social"
  • 2018 Lilly Marketing Excel Award
  • Indianapolis Mayor's Performance Award
  • Successfully scaled a Pharma company's product-branded social media portfolio to more than 30 accounts across platforms, onboarding the company to Snapchat, TikTok, and Reddit
  • Led efforts to implement novel marketing approaches, working across complex organizational silos
  • Developed and executed a best-in-class operational approach for daily free meal service to inner-city locations
  • Six-Sigma Black Belt certified, focused on turning ideas into policies for significant corporate savings